Posting regular content that provides value, information and entertainment is imperative in today's world. In addition, to get noticed as a brand, understanding the powerful audience targeting options and how to exactly create effective ads can be confusing. We can help get you started with templates, graphics, copywriting and assistance with ads for various platforms.
Google Ads (formerly adwords) is Google's PPC (pay per click) product that enables you to have ads displayed based on search terms and words. You can also display banner ads (graphics) on their network of sites. However, learning how to correctly manage these areas can be difficult, and a lack of knowledge can prove to be extremely expensive. We are here to get you started and can even manage these accounts for you ongoing.
Make the most of every visitor to your website by capturing email addresses and build up your potential prospects. We can work with you to establish the email marketing platform of your choice, so you can create automations to develop a relationship with your contacts.
search engine optimisation (SEO)
SEO is a function of Search Engine Marketing, and relates to the optimising of content on and off your page so that it is easy for search engines to find and rank you for your selected key terms. We can work with you to develop an ongoing SEO plan to ensure you are doing everything possible to stay ahead of your competitors and rank for the terms that matter to your business.
Not everyone is a born writer, much less one who can write compelling, sales-driven copy for websites. We can work with you to write the copy (content) for your entire site, and in addition, any print or other collateral you may require.
content marketing strategies
What underlines all of the digital marketing services listed on this page is fantastic, relevant and value-driven content. It can be hard to develop a strategy if you don't know where to start. We can work with you to consider the options available, resources you can use, and provide templates and give you guidance along the way.